01 Profile Init SYSTEM_BOOT: 25yr experience loaded
Siva Tayi
Experience Director · Product Strategy · AI Transformation
Designing how products, teams, and organizations evolve in the age of AI.

For more than 25 years, I've helped organizations design enterprise products, complex systems, and digital experiences used at Fortune 500 scale.

Today, I'm focused on understanding how AI fundamentally changes product creation — from strategy and discovery to design, engineering, and organizational capability.

The result is a rare combination of deep design expertise, product leadership, and hands-on AI-native execution that helps turn complex ideas into real working systems faster and more intelligently than traditional approaches.

Systems Thinker · Product Strategist · Human-Centered AI Builder

25+
Years Experience
32
Products Built
350+
Courses Completed
60+
Needs Solved
250+
Salesforce Badges
F500
Client Tier
1st
AI Design Hackathon Winner
02 Design CREATIVE_OS: process + tools

The build stack ships the product. This is what shapes it — the same loop, every time: understand the human problem, frame the AI opportunity, design the human-AI interaction, build it for real, then ship and keep learning.

How I Work

Human-AI collaboration at every step.

01

Human Problem First

Every product starts with a non-AI question: what is the actual human cost of the current experience? Pain points, friction and failed workarounds — before any solution gets framed.

  • User Interviews
  • Journey Mapping
  • Shadow Sessions
02

AI Opportunity Framing

Which moments in the journey are repetitive, predictable or data-rich enough for AI to help? Frame the opportunity against real jobs-to-be-done and what's technically feasible — then start shaping the prompts.

  • Jobs-to-be-Done
  • Tech Feasibility
  • Prompt Design
03

Design the Human-AI Loop

The interaction contract: what does AI suggest, what does it decide, and where does the human always have the final word? Wireframe the override and feedback patterns before anything gets built.

  • Wireframes
  • Override Patterns
  • Feedback Architecture
04

Build + Test

Agentic tools build the real thing alongside the design — not a simulation. Get it in front of real users fast, and let what they do shape the next pass.

  • Agentic Builds
  • Real Users
  • Rapid Iteration
05

Ship / Observe / Refine

Products drift after launch. Analytics and feedback loops turn that drift into signal — so the product keeps learning without losing the trust it shipped with.

  • Analytics
  • Feedback Loops
  • Continuous Learning
A Typical Design Process

Every project is different — the question isn't whether to run a design process, it's how much of one this project actually needs. Here's the fuller menu I scope from:

01
Research Synthesis
02
Personas
03
Journeys
04
User Flows
05
Wireframes
06
Prototypes
07
Design
08
Deliver
09
User Testing
03 Design Stack TOOLS_EXPLORED: design & creative

The creative layer — interface design, generative imagery, motion and video, and spatial/3D tooling. Hands-on across 35+ tools, each one used to ship a real screen, asset or prototype. Hover any tool to see exactly how it's been used.

25+ tools across 4 categories — generative image, video and video-editing AI, plus 3D & spatial design. Each one used to produce a real visual asset that shipped in a product. + View Creative AI stack – Collapse
04 Build Stack TOOLS_EXPLORED: end-to-end capability

Hands-on exploration across 60+ tools and platforms — AI builders, spatial computing, Web3, hardware, video, 3D, automation. Not demos. Not tutorials. Actually built with them. Real products. Shipped to App Store. Deployed to production. VR galleries. Minted NFTs. Custom hardware. If it exists, I explore it.

// THE STACK THAT SHOWS UP AGAIN AND AGAIN
Frontend
The interface layer — what users touch, every time.
React TypeScript Tailwind CSS Vite shadcn/ui
Backend & Infra
Data, auth and deployment — the plumbing that doesn't break.
Supabase Cloudflare Express.js Firebase
AI / LLM
The reasoning layer — multi-model, by design.
Claude Gemini OpenAI DeepSeek
Build Method
How it gets shipped — AI-assisted, end to end.
Claude Code Lovable Cursor IDE Blender + MCP
05 Project Codex 52+ PRODUCTS · 10+ DOMAINS

Not demos. Not tutorials. Actually built — from ESP32 sensor dashboards and computer vision traffic analyzers to AI influencer pipelines, Figma plugins, 3D modeling accelerators, and App Store–ready mobile apps. Every product started with a real problem. Every build added something to the stack.

AI Agents
Autonomous Workflows
PRD writers · Social agents · Content pipelines · Multi-agent orchestration
Mobile Apps
App Store Shipped
iOS + Android · Dual-role UX · Real-time coordination · Social coordination
Plugins & Extensions
Browser + Figma
Chrome extensions · Figma plugin · Heuristic evaluator · ADA checker
3D & Spatial
AI-to-3D Pipeline
Claude→Blender scripts · STL generators · VR gallery · 3D print shop
Computer Vision & IoT
Hardware to Software
YOLOv8 traffic analysis · DeepSORT tracking · ESP32 sensors · Edge dashboards
AI Content & Influencer
Digital Persona Pipelines
AI influencer studio · UGC generators · Video analyzers · Auto-post agents
Design Tools
Accelerators & Audit
Design systems · Heuristic scoring · ADA audit · UX workflow automation
SaaS Platforms
Multi-tenant Production
FinTech · PropTech · EdTech · HRTech · PetTech · RetailTech

This is just a glimpse of what we are able to build. For every AI use case discovered, we have either delivered a functional prototype, a production-ready application, or compiled detailed research and PRD specifications. Selected case studies are available and best walked through on a call.

Siva Tayi — AI Prototype Interface & UX Collage
▲ VISUAL MATRIX: A compilation of interface layouts, functional dashboards, and design system components spanning the 52+ apps / tools built over the last two years. Every system is structured around the Generative Human framework—optimizing for context density, human-in-the-loop controls, and visual precision.
06 Case Studies WORK THAT SHIPS

Every project here went from idea to deployed product. Real users, real systems, real outcomes.

Pettabl
2
UX Modes
Consumer App · PetTech

Pettabl — Home Pet Care Platform

Dual-role UX platform — pet owner and caretaker see completely different experiences from the same app. Real-time coordination, activity photo logs, and Paw Points reputation system. Designed to validate a consumer marketplace model in the pet care space.

2
Distinct UX Modes
Real-time
Pet Watch Updates
iOS+
Android Ready
React NativeSupabase Dual-Role UXiOS + Android
Enterprise UX — Account operations workspace
3
Platforms Shown
Enterprise UX · Field Notes

Enterprise Product Design — Before the AI-Built Apps

The other half of the career — leading design on the dashboards, workflows, and platforms large organizations run on. Partner operations consoles, sales pipeline workspaces, and content ops tools, designed across cross-functional teams at Fortune 500 scale.

Fortune 500
Engagement Scale
Multi-team
Cross-Functional Design
Lead
Design Director Role
Platform StrategyDesign Systems Stakeholder AlignmentAI Insight Panels
Ventura — Opportunities pipeline
50+
Features
AI SaaS · FinTech

Ventura — Investment Coordination Platform

Designed and directed end-to-end development of a production-grade investment coordination SaaS — 50+ features, full-stack architecture (React/TypeScript, Supabase, Stripe, Gemini), and a validated human-AI workflow that demonstrates how AI-assisted development changes software economics.

15K+
Lines of Code
50+
Features Shipped
2.4×
Productivity Gain
ReactTypeScript SupabaseClaude AIStripe
Creator Studio
12d
Concept → Deploy
AI Platform · Content

Creator Studio — AI Influencer Platform

Rebuilt a 3,144-line monolith into a production-grade, multi-tenant AI content platform in 12 days. Core design insight: one natural language sentence replaces 8 form fields — AI fills everything, humans tweak.

80%
Creator Effort ↓
1→8
Input → Outputs
Multi-tenant
Architecture
SupabaseGemini Kling AIMulti-tenant
Add image:
artifacts/blueprint/blueprint-cover.png
20
Agents
Agentic AI · Research Platform

Constellation — 20-Agent Research Platform

Designed and deployed a multi-agent agentic AI system synthesizing 40+ live data sources — delivering in 30 minutes what a 3-5 person analyst team needs 2-3 hours to produce manually.

40+
Live Data Sources
30m
vs 2-3hr manual
20
Specialized Agents
MCPn8n LangChainMulti-Agent
Add image:
artifacts/arctic/arctic-cover.png
3D
Browser Game
Platform Strategy · 3D Game

Finding Penguin — 3D Browser Platform

Designed and launched a full 3D browser game as a platform concept — complete with product strategy, brand partnership model (POI system), and community monetization roadmap. Pure browser architecture with zero backend demonstrates constraint-as-design-principle.

3D
Procedural Browser
0
Backend Servers
Snowfield
Three.jsProcedural Terrain MonetizationMobile-First
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The Problem
07 Experience Network FORCE_GRAPH: click nodes to explore
×
Self
Employer
Client
Skill
Project
08 Learning Matrix CONTINUOUS_UPDATE: always in beta
350+
Total Courses
250+
SF Badges
38wk
Learn Streak
1100+
Learn Hours
Topic Coverage
09 Career Timeline 25 YEARS · 6 EMPLOYERS · 11 F500 CLIENTS
Key Clients

Technology creates possibilities.
Experience determines which ones matter.

Let's Talk →